TikTok-fueled Dot Cake craze draws crowds from around the world to NYC

Jun 17, 2026 - 00:11
TikTok-fueled Dot Cake craze draws crowds from around the world to NYC
Butterfield Market's Joelle Obstaz of New York City details the explosive popularity of Dot Cakes and how the century-old market is adapting to overwhelming demand fueled by TikTok and Instagram attention.